Best Marketing Promotions Of All Time – Al Ries, the famous American marketing guru said, “Marketing is not a product battle, it is a perception battle.” And he’s right. But succeeding in changing consumer perceptions in today’s media landscape is no easy feat. Fast-moving consumer trends are urging marketers to be bolder in their approach, fueling more data-driven… Read More »
What Is Business Promotions – Sales promotions are activities that complement a company’s advertising, public relations, and professional sales efforts. They create incentives for consumers to purchase products faster and make larger purchases. Sales promotions are often temporary, but when the economy is weak, sales promotions become even more popular with consumers and are used more often by… Read More »
What Is Promotions In Marketing – Marketing promotion is the inclusion of various activities and strategies that companies use to market their products or services. May include advertising, public relations, events and other marketing initiatives. The goal of marketing promotion is to increase awareness of a company’s products or services, generate leads, and ultimately increase sales. There are… Read More »