Long Term Business Growth Strategy – Industrial Engineering is the foundation of the profession built by. It combines different disciplines in one powerful lesson to become a better business person!
Back in 2011, I enrolled in an international MBA. Coming from a legal background, for me, the MBA was a quick change of direction.
Long Term Business Growth Strategy
I wanted to work in business (more like an entrepreneur than a manager). And I wanted to quickly find a way to move to the United States (I’m from Italy).
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Fast forward to 2013, after finishing my MBA, I was able to get a job in California as an Analyst, after finishing my MBA, focusing on Corporate Finance and Business Strategy.
However, instead of becoming an entrepreneur, I focused on a permanent career path, where I had to – like the army – take a few steps and wait a few years to climb the ladder.
Fast forward four years since my MBA started and three years into my new life in California. The career path I started with my MBA was not satisfactory.
It is not the reason I enrolled in MBA. So I resigned, went back to Italy, and started my digital business (a lot of things happened in between, like me going to NYC for a few months, but for the sake of brevity, let’s leave that part, for now).
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I thought that many of the things I learned in business school, while very useful, in the profession, in business.
They were not helpful to me as a digital entrepreneur. So I had to go back to studying on my own, try harder, and in the process, learn a bunch of new things from scratch.
To make things more interesting, I joined a high-tech startup in 2016, where I still lead the Business division.
This is a real-world business journey and a set of tools I’ve learned the hard way over the years to help you navigate the uncertain business world.
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FW is not about quick business education as such; about the low level of business education leading to action instead of disability;
It is about original and independent research, the fruit of thousands of hours of analysis, study and critical thinking.
The name might trick you into thinking you can learn everything you need to know in four weeks.
Instead, it’s an idea about starting a journey, where after a few weeks, you can learn and apply the foundation of key business concepts in the real world.
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Personally, it took me years to learn some of the concepts I’ve covered on this blog, and often the change was about forgetting things that no longer work or never existed.
The real world is in high gear. Things that work in the context will not work or worse will be a disaster in the new context and environment.
That’s why I try to remain agnostic. There are tons of tools, guides, and techniques you can use, but each one should be tested against the environment you find yourself in.
The most important thing is the process. The process is permanent, as it helps you gain an understanding of the content quickly.
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In 2015 I completely changed my focus from my previous job to building digital businesses, I realized that the education I got through my MBA did not help me much in building a digital business.
That’s why I started writing about my new journey and as I continued I thought about building the benefits of the business school I wished I had when I was building my own business.
As I put more things out into the world I can gather feedback on whether these tools might be useful to other real world trainers and that’s what got me interested and of course, what keeps me going.
When I hear people posting about how they worked on sources from; how they started their business; how they have changed their jobs or started a new role, that gives me satisfaction and happiness.
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In order to continue to support my passion, research, and help more and more people learn important business concepts, I had to be financially stable.
Blogs are monetized through paid products (courses, books, subscriptions, sponsorships) for people who want to improve their skills.
People who come to them are very happy with the free offers available. Although those people are ready to take the next step to join our premium content.
The business world changed quickly; The digital world has changed the way businesses operate and understanding those changes has become important. This is why I started this blog. I’ve written here all the lessons I’ve learned over the years and as I do so I’ve made them available to you so that this is a great place for digital entrepreneurs, managers and entrepreneurs.
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When I started digital marketing, I came from a completely different background. I graduated as a Lawyer, after an International MBA I worked as a Financial Analyst in a real estate investment company. That experience taught me to look at hard numbers and analyze the balance sheets of any company to understand the business logic behind them. When you understand how money flows, you can understand the strategic thinking behind any company.
When I approached digital marketing, I was looking for ways to leave the typical 9-5 job and be on my own. The problem was that all the most visible things on the web ended up being free. I soon realized that looks don’t mean fit. However, I wanted to lay out practical tools that anyone can use to grow their business or at least understand the world of business.
Then I joined a technology startup. There I helped the company since the end of 2016 to develop its business activities. One thing that was clear to me from day one is that a solid distribution plan is critical to the success of any company. From there I decided to learn everything I could about business models, business strategy, distribution strategies, and growth marketing.
An MBA can be a valuable program for people who want to advance their business careers. And for aspiring entrepreneurs. However, there are fundamental aspects of MBA programs that make them vulnerable by today’s standards.
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As the business world changes faster and faster, the opportunity cost associated with enrolling in an MBA program has become too high for many people to bear.
However, this is only part of the story – I argue. Well, today MBA programs have become very dangerous for a few reasons:
In this blog, I cover business models. And I focus my attention on those game-changing examples. To make sure that this is not too much trouble. What we consider to be the modern model of business and education. However, this style has its basis in the world that has been created over the past several decades.
Many of the current business models that have reshaped the business world, and are rewriting the law, seem to harken back to the past. Where the medium and closed style has been successful for decades. New technologies ultimately allow the expansion, fragmentation, and elimination of companies, systems, and teams.
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Therefore, you will be able to learn anything related to business growth, distribution, business creation, and digital business.
One of the most important lessons learned when studying technology companies is how distribution and the ability to create a sustainable business model are among the most important factors. The more the company is based on a technological product or service, the more likely the founders will be technical people (engineers or programmers). Although this is good and allows us to create a wonderful product. That can lead to focus on the right marketing and distribution channels that will get the business up and running, fast!
As Head of Business Development, I also focus my efforts on finding the right strategies, distribution, marketing plans to accelerate the growth of digital businesses. It is important to never lose focus on products and customer needs. From the combination of a great product built on customer needs, distributed through the right channels, I believe that any company can achieve success, quickly and sustainably.
The community says I learn more in 90 minutes at a coffee shop in three-year MBA sources.
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I am pleased to see Gennaro’s solid approach to detail and solid knowledge. He is one hardworking and responsive producer.
Thank you for learning about the basic business concepts that everyone interested in business should know and the business models of the companies that are shaping the world. Laura Soto von Arnim Senior Information Security Specialist –