How To Write A Letter Of Interest For A Job Promotion – It’s one of the worst feelings in the world. You’ve spent weeks perfecting your resume and crafting the perfect cover letter, and you’re ready to submit your dream job application. But when you scan the company’s career page, you begin to panic. The job you wanted to submit is no longer open. He’s gone. Staring at your laptop screen in shock, you think you’ll never be able to join your dream company. What should be done in this case? You cannot suspend your job search until the company reopens the position. How do you express interest in joining a company if the position you want is not currently available? One of the most effective ways to get the hiring manager’s attention and get your foot in the door is to write a letter of interest to the company. What is a letter of interest? A letter of interest lets the company know that you want to work for them in a role that they are not currently hiring for. Your letter of interest will focus on how your skills will benefit the company and help you connect with hiring managers so they keep you in mind when (and if) a specific role becomes available. What is a letter of interest? A letter of interest lets the company know that you’d like to work in a role that they’re not currently hiring for or haven’t actively listed on their careers page. In hopes that the company will contact you when they open this position or another relevant position, your letter of interest should focus on how your skills will benefit the company, not how the company will benefit you. You can submit a letter of interest at any time, regardless of whether the company is actively recruiting. Sending a letter of interest is a great way to introduce yourself to a company and it shows that you are willing to take the initiative to actively contact them. This may be on your mind when the company starts hiring for the job you’re applying for. If hiring managers are particularly impressed, they may even create a position for you. Other times, sending a letter of interest can lead to a coffee chat or an informational interview with the hiring manager of the team you want to work for. Writing a letter of interest seems like an easy way to get your foot in the door of any company, but it will pique the hiring manager’s interest and respond if it resonates with him. For this, we recommend following the so-called problem-solving formula. It’s modeled after an old copywriting system and helped one job seeker increase his cover letter response rate from 0% to 55%. We clarify it below. How to Write a Letter of Interest There are four important elements you should include in your letter of interest to get the hiring manager to read your letter, respond to it, and hire you. Featured Resource: 5 Professional Cover Letter Templates Download these templates for free 1. Prove to the hiring manager that you understand their problem. Hiring managers don’t hire people just to be good. They hire people to help them manage their team better. To get the hiring manager’s attention right away, you need to show how you understand the problems he’s trying to solve, such as the hook below: “As a two-year veteran of marketing technology at companies like Return Path and SlideBatch, I find it difficult to write well. I also know how hard it is to find on Google.” By describing a similar experience you had at your current or previous job, you can connect with him on a deeper level, which will encourage him to read the rest of the letter. The hardest part of this step is identifying the hiring manager’s concerns. One way to figure it out is to list the job’s responsibilities and ask yourself why those tasks are important to his team. If you continue to analyze until you reach a dead end, you will usually find his needs there. 2. Highlight the problem to remind the hiring manager that a solution is needed. How can you tell the hiring manager how valuable the solution is? You remember how serious his problems are. To make his scary problem as clear as possible, you need to be specific, like in the example below: “According to HubSpot’s career page, you’re not currently hiring, but you are looking for a job in the future. For someone who can not only engage an audience with clear, concise and engaging posts, but also optimize them for search engines, you can count on me every time you hit a deadline.” When he realizes how sick he is, he has a sense of urgency to solve it. This will encourage him to respond to you because you can be his fastest route to a solution. 3. Prove that you are a decision-maker by exemplifying your skills and experience. If you’re truly a problem solver, you’ll need to demonstrate to the hiring manager how you’ve used your skills to solve similar paint spots in previous experiences. Then you should describe how you can use this knowledge to help him solve his current problems. Check out the example below: “Last year on Return Path, I had the best results by writing posts that averaged 7,500 views, 1,000 social shares, and 35 new followers every week. A year ago, at SlideBatch, I ran the Visual Marketing 101 series I developed and implemented a new keyword strategy that increased organic page views by 15% for . Since I started my content marketing career, I read HubSpot daily and became certified in inbound, content, and email marketing. If I do, I strongly believe I can hit the ground running.” By quantifying your accomplishments and researching the company’s pain points, you prove your worth. But if you list your skills and work experience, you’ll only prove that you failed to impress the hiring manager. 4. Take the next step ask with confidence.At the end of your letter, you will show interest in exploring opportunities or ask to be kept on the lookout for opportunities like the one below with a call to action: “I’m interested in hearing about any upcoming roles. Allow your team or post later. My resume is attached and my contact details are listed below in my email signature. Thank you for your time! It was a pleasure to join.” These calls-to-action are very important because they tell him how to get the ball rolling. If you don’t tell the hiring manager what to do next, nothing will happen. Cover Letter Templates A successful cover letter all together can look like this: Google Doc version or this: Google Doc version Sample letter of interest Hi [Hiring Manager Name], As a [X] year veteran of [Specialty] in [Space you worked in] industry, how difficult is [Top Companies you’ve worked for] and [Pain Point #1] I also know how difficult [Pain Point 2] is. According to [Company’s] career page, you are not currently hiring, but in the future, not only [Solution to Pain Point 1], but also [Solution to Pain Point #2 ], you can count on me. Last [Specific Time Period], [At Current or Old Company], I [Your Profession], [Own Responsibilities list your tricks and describe the effect you made] I did the best I could. [Specific period of time] and [List your responsibilities and describe the impact you made] before [Current or former company]. [Show the hiring manager that you’re an avid learner and stay up to date with company news], so I’m sure I’ll be able to get the job done if I ever work on [Company’s] team. Whether I am [what the team is currently working on], I am confident that my skills and experience will help your team achieve their goals. I would love to hear about any upcoming roles on your team or be considered for a role at a later date. My resume is attached and my contact details are in my email signature below. Thank you for your time. It was a pleasure to join! Sincerely, [Your Name] Steps to Take Before Sending Your Letter of Interest After you’ve finished writing your letter of interest, you need to make sure that the company will actually open it. Therefore, it would be good if someone on the team knows who you are before you send your letter. To do this, ask your contacts or alumni who work at the company